Why Is My Blog Not Ranking on Google?
Ever felt like you’ve poured your soul into a blog post, hit publish, and then… nothing? No clicks, no traffic, not even a whisper from Google. It’s frustrating, isn’t it? We’ve been there. At Convertoid Marketing Agency, we’ve worked with countless creators and businesses who ask us the same thing: “Why is my blog not ranking on Google—even after doing everything right?” The truth? You might not be doing everything as right as you think. Let’s unpack what’s really going on. The Illusion of “Doing Everything Right” We recently worked with a health blogger who had over 50 well-written posts. Still, their organic traffic was dismal. Their SEO checklist was complete: keywords, meta tags, backlinks—you name it. But the problem? Their content lacked two vital things: real experience and audience intent alignment. “Google doesn’t just want answers. It wants the right answers from the right sources.” — Marie Haynes, SEO expert. That’s where Google’s Helpful Content updates come in. 1. You’re Not Aligning with Google’s Helpful Content Guidelines Google is getting smarter. It’s no longer about what you write—but why and how you write it. Helpful content needs to: Ask yourself: Have you actually used the product you’re reviewing? Tried the method you’re suggesting? Interviewed someone who has? If the answer is no, that could be the issue. Fix it: 2. Your Technical SEO Might Be Hurting You (More Than You Think) You could write the best blog in the world, but if: …then Google’s bots will not be impressed. Stats don’t lie: 53% of users leave a site if it takes more than 3 seconds to load (Google, Think With Google). Fix it: At Convertoid, we saw a 44% jump in organic impressions for one client simply by compressing images and improving mobile UX. 3. You’re Targeting the Wrong Keywords (Or Using Them Wrong) One of the biggest mistakes? Chasing high-volume keywords without checking: We helped an interior design blog pivot from “kitchen remodel” (super competitive, transactional) to “kitchen remodel ideas on a budget” (informational, long-tail). Within 3 weeks, the blog landed in the top 10. Fix it: 4. You’re Not Building Topical Authority Google wants experts. Not one-hit wonders. If you’re writing a post on “how to start a podcast,” but you have no other posts about podcasting—Google won’t trust you on that topic. Fix it: Real example:We helped a wellness blog create 12 posts around “gut health.” Instead of one blog floating in isolation, they had: Result? 3 featured snippets in under 2 months. 5. You’re Missing E-E-A-T Signals Google’s E-E-A-T stands for Experience, Expertise, Authoritativeness, Trustworthiness. If your blog doesn’t show who you are, what makes you credible, or how readers can verify your claims—you’re hurting your rankings. Fix it: 6. Your Content Is Thin or Outdated Let’s be honest. Some blogs are written for Google—not humans. If your content: …Google will skip right over it. Fix it: 7. Your Blog Isn’t Being Indexed Sometimes the problem isn’t your content—it’s that Google never saw it. Fix it: Pro tip: A well-structured internal link from an indexed page often helps Google discover new posts faster. FAQs Q: How long does it take for a blog to rank on Google?A: It depends on keyword difficulty, content quality, and site authority—but typically 3 to 6 months. Q: Can AI-written content rank on Google?A: Yes, but only if it’s original, useful, and experience-backed. Purely generic AI content often gets filtered out. Q: How do I know if my blog is penalised?A: Check for sudden drops in traffic via Google Analytics and Search Console. Look for manual actions or spam issues. Q: What is a content cluster in blogging?A: A group of related articles linked together to show topical authority and improve SEO. Final Takeaways: How to Fix Your Non-Ranking Blog Let’s summarise what really matters: And most importantly? 👉 Stop writing for Google. Start writing for humans—and let us at Convertoid Marketing Agency help you do it better. We’ve helped dozens of struggling blogs climb from page 5 to page 1. Whether it’s a full SEO audit, content strategy, or rewriting old posts—we know how to get your blog the visibility it deserves. Ready to turn things around? Drop us a message, and let’s get your blog seen. Written by Convertoid Marketing Agency — Crafting content that humans love and Google respects.
Why Solopreneurs Struggle to Get Noticed Online (And How SEO Writing Can Change That)
Late one night, while scrolling through a sea of half-written blog drafts and untouched Trello tasks, I had a realisation: being a solopreneur doesn’t just mean running your own business—it means being the business. Sales, admin, branding, customer support… and, somehow, you’re also expected to write Google-worthy content that brings in organic leads? Here’s the honest truth: great SEO writing is a game-changer. But for most solopreneurs, it’s also a time-sink, a skill-gap, and a major bottleneck. So, how do you fix this without sounding like every other business blog? Let’s talk about SEO writing services tailored specifically for solopreneurs—the people doing it all, without a full-time team. What Are SEO Writing Services (And Why Do Solopreneurs Need Them)? SEO writing services aren’t just about keyword stuffing or pumping out articles to hit a weekly quota. Done right, they offer: According to HubSpot, companies that blog consistently get 55% more visitors and 67% more leads than those that don’t. But creating that kind of impact takes time, research, and strategy—the kind many solopreneurs don’t have lying around. The Unique Content Struggles of Solopreneurs 1. You’re Too Close to Your Own Work When you’re the founder, the writer, and the marketer all in one, it’s hard to know what actually matters to your audience. I once spent 12 hours writing a technical post on a tool I built—only to find that what my readers really wanted was a beginner’s guide. 2. SEO Is a Moving Target Google’s algorithm updates can send traffic crashing. Without staying ahead of updates, your content can quickly become outdated, invisible, or worse—penalised. 3. Time is Not on Your Side Content creation isn’t a one-time task. It’s ongoing. And when your days are already full, publishing quality posts weekly or even monthly can feel impossible. What Makes a Great SEO Writing Service for Solopreneurs? Not all services are created equal. Here’s what you should be looking for: Personalised Strategy Your business isn’t a cookie-cutter operation. Your content shouldn’t be either. A good service digs into your niche, audience, and tone. Topic Ideation That Aligns With Search Intent AEO (Answer Engine Optimisation) is about creating content that directly answers user queries. Good writers research not just keywords, but the why behind them. Evergreen & Authority-Driven Content Look for writing that weaves in expert opinions, industry stats, and timeless takeaways. For example: “According to a 2023 Semrush study, blogs that include original data or expert quotes are 32% more likely to earn backlinks and rank in the top 3 results.” Internal & External Linking Articles should include: Your Go-To: Convertoid Marketing Agency Based on our client’s remarks: When I finally stopped trying to do it all myself and handed over content creation to Convertoid Marketing Agency, everything changed. Their writers didn’t just plug keywords into templates. They: One article they wrote got indexed in 48 hours and brought in my first organic client without a cent spent on ads. They specialise in content for solopreneurs and small businesses, and it shows. Their blend of SEO + storytelling is the kind of human-first writing Google now prioritises. SEO Writing in Action: What You Should Expect Step-by-Step Breakdown: FAQs What’s the difference between freelance writers and SEO writing services? Freelancers might be great writers, but an SEO writing service (like Convertoid) comes with strategy, consistency, and ranking experience. How much should I budget? You can expect to pay anywhere from £150 to £600 per blog depending on the agency and scope. Long-term packages offer better ROI. Can AI tools do this instead? AI can help with outlines or ideas, but Google prioritises original, helpful content. Human-led SEO writing wins every time. Actionable Takeaways for Solopreneurs Final Thoughts Solopreneurs don’t need more tools—they need results. High-quality, SEO-driven writing is one of the best long-term investments you can make. Let professionals like Convertoid Marketing Agency take the weight off your shoulders. You focus on running the business—they’ll help the right people find you. What’s your biggest challenge with content right now? Drop it in the comments or let’s talk.
SEO Writing for Notion Blogs: How to Get Found on Google Without Leaving Your Workspace
Have you ever poured your heart into a Notion blog, only to find it floating in the void of page 10 on Google? You’re not alone. I’ve been there too—painstakingly formatting, crafting stories, and designing a sleek Notion page only to realise: no one is reading it. That gut-punch moment led me down the SEO rabbit hole. And guess what? Notion blogs can rank beautifully and powerfully if you write with search and users in mind. In this guide, I’m sharing everything I’ve learned (and tested), plus insights from SEO experts and content marketing agencies like Convertoid, who specialise in helping writers, solopreneurs, and businesses make their Notion blogs discoverable and high-converting. Why Notion Blogs Deserve SEO Love Notion has exploded in popularity, not just for productivity but as a surprisingly elegant publishing platform. Its clean UI, customisable layout, and low barrier to entry make it ideal for: But here’s the catch: Notion doesn’t prioritise SEO out of the box. No meta descriptions, limited control over URLs, and almost no technical SEO. Still, with the right content strategy, keyword approach, and structural finesse, you can absolutely rank your Notion blogs and attract organic traffic without exporting to WordPress. The Foundations: What Makes SEO Writing Work in Notion? 1. Human-First Content (Aligned with Google’s Helpful Content Update) Google’s latest guidance is clear: write for people first. That means: It also means ditching AI-sounding templates. In my early Notion blog attempts, I followed cookie-cutter listicles. They got impressions, but no clicks. When I added first-hand tips, real experiences, and some British wit, the engagement tripled. “Search engines are getting better at detecting real expertise,” says Sarah Reeds, Content Lead at Convertoid. “So your best SEO weapon is actually your experience.” 2. Keyword Strategy for Notion Blogs Notion URLs can’t be deeply optimised, but that doesn’t mean you can skip keyword research. You just have to be cleverer. Here’s a Notion-specific SEO keyword checklist: Tip: Convertoid recommends pairing keyword strategy with audience mapping to understand who you’re writing for—and what pain points they’re Googling. Structuring Your Notion Blog for SEO (Without Plugins) Notion doesn’t allow HTML header tags or plugins, but you can still create a Google-friendly hierarchy: Example: This manual structure still helps Google crawl and understand your content. Real-world SEO Formatting Tip I once added emojis in headers (it looked cute). Rankings tanked. When I stripped them out and used concise, keyword-driven headers, rankings bounced back within weeks. Lesson learned. Writing That Ranks: How to Sound Human but Searchable The goal isn’t to “SEO stuff” your Notion post. It’s to: Use Conversational Language Notion blogs aren’t academic papers. Speak like you’re guiding a mate over coffee. Instead of: “The optimisation of the Notion page necessitates strategic targeting of semantically relevant terms.” Try: “Want Google to find your Notion blog? Use the phrases your readers actually search for.” Mix Insights + Experience When I was writing a Notion blog on “freelance writing workflows,” I didn’t just list steps. I showed screenshots, shared a workflow that failed, and even quoted a fellow writer who found a better method. That post now ranks #1 for its term. Add Trust and Credibility (E-E-A-T in Action) To align with Google’s E-E-A-T: Pro Insight: According to a 2023 SparkToro survey, 66% of SEO pros say author authority will become the top ranking factor in 2024. If you’re just starting out, collaborate. Convertoid often pairs new bloggers with niche experts to co-author or review content—a fast track to credibility. How Convertoid Can Help Not every creator wants to master SEO. That’s where Convertoid, a boutique content marketing agency, comes in. They specialise in: What stood out to me was their collaborative process. They don’t churn content; they work with you to make it sound like you—but optimised for discovery. FAQs Q: Can a Notion blog rank on Google?Yes, with the right structure, keyword strategy, and quality content, Notion blogs can appear in SERPs and even featured snippets. Q: How do I add alt text to images in Notion?You can’t formally tag alt text, but use captions and descriptive nearby text for similar results. Q: Is SEO for Notion different from WordPress?The writing side is similar, but Notion lacks many technical tools, so your focus should be even more content-driven. Final Tips: Make Your Notion Blog Evergreen When I rewrote an old Notion guide with evergreen phrasing and removed dates, its traffic doubled in six weeks. Ready to Optimise Your Notion Blog? SEO writing for Notion isn’t just possible—it’s powerful when done right. With a mix of storytelling, strategic formatting, and smart keyword use, your blog can go from buried to bookmarked. And if you’d rather focus on writing while someone else handles the SEO magic, Convertoid is a partner worth checking out. Tried optimising a Notion blog before? Share your results or struggles in the comments—I’m always curious what’s working (or not) for fellow creators.
